Finishing Strong (Final Episode)

<p>Your brain suffers from something called "recency bias." It means that the more recently something happened, the more importance you perceive to have.</p> <p>If something goes smooth for the first 80% of the way, and the last 20% is a struggle, you'll remember the whole experience as a struggle.</p> <p>As a professional, this can work against us.</p> <p>We tend to start out strong and might lose steam at the end of a project. The client remembers how we lost steam and views the entire project through that light.</p> <p>So, what can be done to avoid this pitfall? You'll have to catch this week's podcast to find out.</p>