Extended Car Warranties – Greg Buckley [AW 141]

On Record with Greg Buckley. Greg discusses extended car warranties. You must educate your customer! <p style="line-height: 16.5pt"><span style="font-size: 12pt;color: #333333">Watch Full Video Episode <a href="https://www.youtube.com/watch?v=6HUjSn3h4qA&amp;t=2s" target="_blank" rel="noopener">HERE</a></span></p> Greg Buckley, owner of <a href="https://www.buckleysautocare.com/" target="_blank" rel="noopener">Buckley’s Auto Care</a> in Wilmington, and Millsboro DE.  Greg’s previous episodes <a href="https://remarkableresults.biz/?s=%22greg+Buckley%22" target="_blank" rel="noopener">HERE</a>. <p style="line-height: 16.5pt"><span style="font-size: 12pt;color: #333333">Show Notes:  </span></p> <ul> <li style="font-weight: 400"><span style="font-weight: 400">Extended warranty- used car market has been hot over the last few years. People want a ‘protection’</span></li> <li style="font-weight: 400"><span style="font-weight: 400">What types of companies underwrite policies? </span></li> <li style="font-weight: 400"><span style="font-weight: 400">You must educate the customer on what they already purchased for their vehicle- most contracts are limited </span></li> <li style="font-weight: 400"><span style="font-weight: 400">Ask for a copy of the contract, review it, look for ‘what’s not covered,’ and explain to customer. Additional testing time? Labor? Rust? </span></li> <li style="font-weight: 400"><span style="font-weight: 400">“Do your own warranty” before you fall into the marketing funnel of extended warranties </span></li> <li style="font-weight: 400"><span style="font-weight: 400">Are these customers one and done? Only repairing what is covered and not doing proper maintenance. </span></li> <li style="font-weight: 400"><span style="font-weight: 400">Better margins with OE for warranty claims</span></li> <li style="font-weight: 400"><span style="font-weight: 400">You must have oil change records- regular service receipts</span></li> </ul><br/> <p style="line-height: 16.5pt"><span sty