Everybody Fails In The Sales Process Including Me

<p><span style="font-weight: 400;">Do you feel you are failing when it comes to making sales? Listen, as Nikki shares, some of her most significant sales fail, and lessons she has learned over the years. Isn't it interesting how it makes us feel better when we find out others are making mistakes too? Keeping yourself calm and composed no matter what happens, be the swan.</span></p> <p><span style="font-weight: 400;">Nikki speaks about a time when she didn't have a good understanding of who was in a meeting and lost a significant customer because she took control of the meeting, assuming she already had the sale. Her lesson was that even when you lose a deal, the most important thing is always to keep that relationship going because you never know where you will be in a year or two. </span></p> <p><span style="font-weight: 400;">Nikki also shares a time when she called a contact she knew with a company she wanted to get a product into, and because she was given the wrong information and handled the contacts anger wrong, she lost the relationship with him. Her lesson was as a salesperson; you have to build relationships that are outside of the company.</span></p> <p><span style="font-weight: 400;">This is just a taste of what Nikki is sharing with us today. If you have been in the sales business for a while, I am sure you can relate to the examples she gives. Nikki is making herself vulnerable and sharing these lessons so that maybe you will laugh and say if Nikki can laugh about her sales fails, so can I and move on to the next opportunity.</span></p> <p><strong>In This Episode:</strong></p> <ul> <li><span style="font-weight: 400;">[00:43] Welcome to the show!</span></li> <li><span style="font-weight: 400;">[02:26] Shout out my inspirations Elizabeth Hartke of The Scaling Up Podcast and Natalie Eckdahl of the Biz Chix Podcast.</span></li> <li><span style="font-weight: 400;">[03:51] Nikki says she is a lifelong learner, and she sometimes makes mistakes repeatedly.</span></li> <li><span style="font-weight: 400;">[04