Ethical selling: The Sellers Code

<p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;">Join us as we unravel the perception of sales professionals and its impact on the buyer-seller relationship. In this episode, I am joined by <a href= "https://www.linkedin.com/in/value-selling-coach">Patrick Boucousis</a>, a fellow sales trainer with a keen interest in ethical selling.</span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;"> </span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;">Together, we discuss the evolution of ethical selling and how it can revolutionise your business approach, by prioritising the buyer, nurturing meaningful relationships and implementing modern virtual selling techniques.</span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;"> </span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;">This episode is not just about selling, it's about building a code of conduct that fosters trust and sets a new standard of behaviour.</span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;"> </span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;">We shed light on how sales professionals can build their own code of conduct.</span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;"> </span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;">We underscore the significance of putting the buyer first and explore the obstacles self-interest can pose to trust-building.</span></p> <p class="MsoNormal" style="mso-margin-top-alt: auto;"><span style= "font-family: 'Arial',sans-serif;"> </span></p> <p class="MsoNormal" style="mso-margin-top-alt: aut