Eric Berman - How Company Culture Can Make Or Break Your Business

<p><span style="font-weight: 400;">We’re back today with another fabulous show, talking with Eric Berman who runs an awesome agency in San Diego and the best mastermind event we’ve ever attended with an amazing format and caliber of people, called SpeakEasy. </span></p> <p><span style="font-weight: 400;">Eric is a founder and partner at</span> <a href="https://www.brandetize.com/"><span style= "font-weight: 400;">Brandetize Inc</span></a><span style= "font-weight: 400;">., an interactive digital marketing agency who looks to make a positive impact by escalating authentic brands to their full potential. Eric has been involved as a founder and consultant for several companies and currently organizes several entrepreneurial and networking groups. His first endeavor was actually leading a team of over 400 employees in what was the first "facebook" before there was a Facebook back in the early days of the Internet. Side note - Eric' brother went on to be one of the founders of MySpace!</span></p> <p><span style="font-weight: 400;">Once you’re done listening, be sure to listen to our episodes with</span> <a href= "https://evergreenprofits.com/simplifying-business-lee-goff/"><span style="font-weight: 400;"> Lee Goff</span></a> <span style="font-weight: 400;">and</span> <a href= "https://evergreenprofits.com/facebook-advertising-ralph-burns/"><span style="font-weight: 400;"> Ralph Burns</span></a><span style="font-weight: 400;">, for more insights on how to up your business and/or agency game.</span></p> <p><span style="font-weight: 400;">“</span><em><span style= "font-weight: 400;">As an entrepreneur these are life lessons - you think that, what can go wrong and your untouchable. There’s always something. We never even thought that could happen.</span></em><span style="font-weight: 400;">” - Eric Berman</span></p> <p><strong>Some Topics We Discussed Include:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Why masterminding with your competition is always a good idea</span></li> <li style=