Episode 76 - Pause Before You Pivot

<p class="p1"><strong>Summary</strong></p> <p class="p2">It seems like everyone is being encouraged to pivot - to try something completely new in order to maintain your job or business. But it’s important to pause before you pivot and consider four Cs - Capability, Content, Channel and Call.</p> <p class="p2"> </p> <p class="p1"><strong>Transcript</strong></p> <p class="p2">Hello and welcome to episode 76 of the Leadership Today podcast where each week we tackle one of today’s biggest leadership challenges. This week we look at the need to pause before we pivot, and consider four Cs - Capability, Content, Channel and Call.</p> <p class="p2">There’s a lot of focus at the moment on the need for organisations and individuals to pivot. That we need to look for something new to do rather than sticking with old approaches. That being agile and nimble is essential to survival in rapidly changing circumstances.</p> <p class="p2">Research by LinkedIn highlights the tension for individuals, showing 22% of people feel like they’ve just fallen into their job without much planning, and 23% are feeling like they are on a treadmill going nowhere. Why not give something completely different a try?</p> <p class="p2">While I absolutely agree with the sentiment behind this, it’s important to pause before you pivot. Yes, there are new opportunities emerging every day, but the answer isn’t to mindlessly change what we’re doing and hope for the best. We can bring a far more considered and systematic approach.</p> <p class="p2">LinkedIn and other social media feels like a giant experiment at the moment, with people and organisations throwing forth seemingly random ideas and offers in an attempt to find a solid foothold. Much of it is driven by a genuine desire to be helpful, or at least needed. And much of it will ultimately fail. There’s just not enough substance behind many of these pivots.</p> <p class="p2">It’s helpful to think of the need and capacity to pivot in terms of four Cs - Capability, Content, Channel and Call. I know thi