Episode 352: How to Make Your Clients REALLY Happy with Taylor McMaster, CEO and Founder of DOT & Company

<p><span style="font-weight: 400;">Everybody wants their clients to be happy, but it doesn’t just happen by default. </span></p> <p> </p> <p><span style="font-weight: 400;">In today’s episode, co-hosts Ralph Burn and Kasim Aslam sit down with Taylor McMaster, Founder and Client Account Manager at</span> <a href= "https://www.dotandcompany.co/"><span style="font-weight: 400;">DOT & Company</span></a><span style="font-weight: 400;">. Taylor manages client relationships for digital marketing agencies, which means she’s basically every agency’s dream. As a customer advocate, she’s passionate about proactive communication, welcome gifts, regular updates, learning about the client’s needs and preferences, building trust, and ultimately a long-term relationship.</span></p> <p> </p> <p><span style="font-weight: 400;">Listen in for some great tips on optimizing the customer experience from someone who’s really awesome at it.</span></p> <p> </p> <p><strong>IN THIS EPISODE YOU’LL LEARN:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why the first 90 days with a client are so critical (and how to build trust) </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Do’s and don’ts when communicating with clients</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How a client-facing account manager can also protect the team</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Ways to make your client feel like they’re your only client</span></li> </ul> <p> </p> <p><strong>LINKS AND RESOURCES MENTIONED IN THIS EPISODE:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><a href= "https://www.dotandcompany.co/"><span style="font-weight: 400;">DOT & Company</span></a></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Email Taylor:</span> <a href= "mailto:taylor@dotandcompany.co"><span style= "font-weight: 400;">taylor@dotandcompa