Episode 155: Growing Customer Lifetime Value in Challenging Times

This week on Commerce Code we have a conversation about growing CLV during challenging times. We speak with Ivan Schwartz and James Trocme of Points4Purpose and Aaron Dauphinee of The Wise Marketer. Points4Purpose is a ‘plug-and-play' loyalty platform in cause-related marketing and a longstanding player in the Australian market. Points4Purpose is launching in North America this summer, with a launch event on June 1st in Manhattan at the Australian Trade Commission. You can register for this event using this link <a href="https://events.humanitix.com/pointspurpose-us-launch-purpose-to-profit?_ga=2.195992620.143407546.1679891618-1117783409.1678738833">HERE</a>.