Episode 126: Influence Amplifiers Part 2

<p class="p1">Welcome to episode 126 of the Transformational Selling™ Podcast!<span class= "Apple-converted-space"> </span></p> <p class="p1">In <a href= "https://finkainc.com/portfolio/episode-125/" target="_blank" rel= "noopener"><span class="s1">last week’s episode</span></a>, I outlined the first two influence amplifiers, the Know, Like, Trust Factor and Demonstrating Pain and Gain. Now, I will highlight the next three influence amplifiers that you can use in your sales and business conversations to guide your clients and colleagues to safe and confident decision-making: Connect to Strategy and Value, Use Social Proof, and Request Help, Ask for Advice (also known as the <a href="https://blog.hubspot.com/sales/ben-franklin-close" target= "_blank" rel="noopener"><span class="s1">Benjamin Franklin method</span></a>).<span class= "Apple-converted-space"> </span></p> <p class="p1">By listening to this episode, you’ll learn what each of these influence amplifiers entail and how to strategically use them in your conversations to bolster your influence.<span class= "Apple-converted-space"> </span></p> <p class="p1"><strong>Specifically, here’s what you will learn:</strong></p> <ul class="ul1"> <li class="li1">The importance of focusing on your client’s high-level goals. <span class="Apple-converted-space">     </span></li> <li class="li1">How to showcase your offer’s value in a way that aligns with your client’s business’ mission.<span class= "Apple-converted-space"> </span></li> <li class="li1">What social proof is and the types of content to use in your conversations.</li> <li class="li1">How to ease your client’s concerns and worries.<span class="Apple-converted-space"> </span></li> <li class="li1">Why asking for advice from your client can be powerful and shouldn’t be a habit that is feared.<span class= "Apple-converted-space"> </span></li> <li class="li1">Why you should never ask for opinions.<span class= "Apple-converted-space"> </span></li> </ul> <p class="p1"><strong>Download the Amplify Your Influence Guideb