Episode 102: Down With OP3

<p><strong>Podcasting 2.0 September 16th 2022 Episode 102: "Down With OP3"</strong></p> <p>Adam &amp; Dave discuss the week's developments on podcastindex.org and are joined in the board room by Kyle Hebert</p> <div> <p><strong>ShowNotes</strong></p> <p><strong>Kyle Hebert</strong></p> <p><a href="https://en.wikipedia.org/wiki/Kyle_Hebert" target="_blank" rel="noopener">Kyle Hebert - Wikipedia</a></p> <p><a href="https://podcastindex.social/web/@kyle" target="_blank" rel="noopener">Kyle on PC20</a></p> <p><a href="https://theintergalacticboombox.buzzsprout.com/" target="_blank" rel="noopener">Intergalactic Boombox</a></p> <p>Stats boost boost boost up front!</p> <p><a href="https://op3.dev/" target="_blank" rel="noopener">OP3: The Open Podcast Prefix Project</a></p> <p><a href="https://soundsprofitable.com/update/prefix-analytics" target="_blank" rel="noopener">Podcast Prefix Analytics Explained</a></p> <p><a href="https://www.bloomberg.com/news/newsletters/2022-09-15/swedish-podcast-company-acast-lays-off-15-of-its-staff" target="_blank" rel="noopener">Swedish podcast company Acast lays off 15% of its staff - Bloomberg</a></p> <p><a href="https://www.bloomberg.com/news/newsletters/2022-09-08/a-swedish-company-aims-to-spend-millions-acquiring-indie-podcast-networks" target="_blank" rel="noopener">A Swedish Company Aims to Spend Millions Acquiring Indie Podcast Networks - Bloomberg</a></p> <p>CPM vs VPM</p> <p>Host read $24</p> <p>DAI $5-$10</p> <p>VPM = downloads*4% average amount</p> <p>Across my shows $30.51</p> <p>VPM is higher when audience is small</p> <p>Podcast brand-safety tools are trying to demystify the space for wary advertisers</p> <p><a href="https://www.brookings.edu/techstream/a-new-data-set-for-better-monitoring-of-the-political-podcast-ecosystem/" target="_blank" rel="noopener">A new data set for better monitoring of the political podcast ecosystem</a></p> <p>Sound stack - advertise-cast</p> </div> <div><small>Last Modified 09/16/2022 19:24:25 by&nbsp;<a href="http://freedomcontroller.com/">Free