EP308: Spending Too Much on Your Customer Acquisition? Here Are 4 Steps to Lower Your CPA

<p><span style="font-weight: 400;">Know you’re spending too much on customer acquisition but can’t figure out what’s going wrong? In this episode, you’ll learn how to look through your Ad Manager data and figure out what’s causing your high CPAs. Listen to learn the 3 causes and 3 solutions so you can lower your CPA and keep your high-click through rate and low cost-per-click.</span></p> <p><span style="font-size: 14pt;"><strong>Our Partners:</strong></span></p> <p><a href="http://conversionfanatics.com/freebook"><span style= "font-weight: 400;">How To Double Your Customers, Sales and Profits with A/B Testing (Free Book from Conversion Fanatics!)</span></a></p> <p><a href="http://botwebinar.com/"><span style= "font-weight: 400;">Free Training: How to Generate Leads and Revenue with an Automated Chatbot</span></a></p> <p><a href="http://bkacontent.com/perpetual"><span style= "font-weight: 400;">Get One Month of Free Content from BKA Content (CODE: Perpetual)</span></a></p> <p><a href= "https://www.sendlane.com/ebooks/digitalmarketer"><span style= "font-weight: 400;">Sendlane’s 2021 eCommerce Email Marketing Playbook</span></a></p> <p><span style="font-size: 14pt;"><strong>Resources Mentioned In This Episode:</strong></span></p> <p><a href="https://tiereleven.com/"><span style= "font-weight: 400;">Unlock Your Business Potential By Advertising on Social Media with Tier 11</span></a></p> <p><a href= "https://www.digitalmarketer.com/podcast/perpetual-traffic/the-ad-grid/"> <span style="font-weight: 400;">Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale</span></a></p> <p><a href= "https://www.digitalmarketer.com/podcast/perpetual-traffic/facebook-ad-troubleshooting/"> <span style="font-weight: 400;">Episode 54: 4 Facebook Ad Troubleshooting Tactics to Improve Conversions</span></a></p> <p><a href= "https://www.digitalmarketer.com/podcast/perpetual-traffic/scale-your-facebook-ad-campaign/"> <span style="font-weight: 400;">Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns</span></