Ep. 78: Entrepreneurship & Instant Gaming

<p>Staying ahead of the curve and budding trends is of paramount importance in the modern landscape of the video game industry. </p><p>Smart companies and CEO’s identify these trends in their early stages and experiment with them, which oftentimes leads to adopting them. </p><p>This week on Mastering Retention, one of those CEO’s, Oliver Jones (Co-Founder &amp; CEO at Bombay Play), speaks with Tom about a budding new trend that his company has recently adopted, and the intricacies of building and running a game studio.&nbsp;0:38 How did Oliver Jones get into the video game business?</p><p>12:08 The founding of Bombay Play and the types of games they make.</p><p>20:51 How big is Bombay Play and how is the work force distributed?</p><p>22:39 Live Ops at Bombay Play.</p><p>26:01 Does Bombay Play have any plans to go international?</p><p>27:22 A radical way to develop and launch a new game idea.</p><p>32:56 Where did “The Brain Trust” originate from?</p><p>35:01 Do instant games allow for deeper concept testing?</p><p>36:40 Art can enhance your game, but it cannot make your game a great one on its own.</p><p>39:24 Gathering and using player feedback.</p><p>43:34 How to hire talented and like-minded people.</p><p>47:32 How to keep more people around for longer.</p>