Ep. #65 - Building a Socially Conscious Startup w/ Raksha Shenoy from Nummy Makhana

<p>In this episode, I'll be joined by my wife, Raksha Shenoy, who recently started her own venture — <a href="https://www.eatnummy.com/">Nummy Makhana</a>, a startup that aims at promoting guilt-free and healthy snacking.&nbsp;</p> <p>If you've been a listener of this podcast, you'll remember Raksha from some of the older episodes. The idea behind this episode is to question entrepreneurs about their existing business model. We'd like to ask them whether they just want to be a money-making enterprise or make a social impact while growing their business.&nbsp;</p> <p>Raksha has her unique perspective on building a socially conscious brand and in this episode, she tells us what it means to be a socially conscious startup and how you can move in this direction.&nbsp;</p> <p>-=-=-=-=-</p> <p><strong>Resources discussed in this episode:</strong></p> <ul> <li><a href="https://www.eatnummy.com/">EatNummy.com</a> - The official Nummy Makhana website</li> <li><a href="https://www.amazon.in/Nummy-Makhana-Healthy-Snacks-Tangy/dp/B08KXVHJKJ/">Order Nummy Makhana on Amazon</a> - https://amzn.to/3cG3Xqf</li> <li><a href="https://www.bigbasket.com/ps/?q=nummy">Order Nummy Makhana on Big Basket</a> - https://bit.ly/3fN2Sz1</li> <li><a href="https://www.thehindu.com/life-and-style/food/lessons-from-a-lotus-seed-bringing-makhana-to-south-india/article33874440.ece">Lessons from a lotus seed: Bringing makhana to South India</a> (The Hindu)</li> <li><a href="https://yourstory.com/2020/12/udupi-healthy-snack-startup-makhana-foxnuts-tapas-food">This Udupi-based healthy snack brand wants to make natural superfoods like makhana available worldwide</a> [YourStory]</li> <li><a href="https://ecokaari.org/">EcoKaari</a> - https://ecokaari.org/</li> </ul> <p>-=-=-=-=-</p> <p><strong>BONUS RESOURCES + FREE DOWNLOADS</strong></p> <p>If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:</p> <p><a href="https://resources.99signals.com/blogging-t