Ep 33: Turning Your Blog Into A Profitable Business (Christina Brown of LoveBrownSugar)

<p><span style="font-weight: 400;">On this episode,</span> <span style="font-weight: 400;">style blogger and digital media expert Christina S. Brown joins us in the guest chair. Christina is the founder of the fast-growing style & beauty destination <a href="http://www.lovebrownsugar.com/" target="_blank" rel= "noopener">LoveBrownSugar.com</a>, mommy destination <a href= "http://www.babybrownsugar.com/" target="_blank" rel= "noopener">BabyBrownSugar.com</a> and digital empowerment community <a href="http://www.browngirlslovepower.com/" target="_blank" rel= "noopener">BrownGirlsLove</a>.</span></p> <p><span style="font-weight: 400;">As a Wharton grad with no formal editorial experience, Christina started her blog started out as a hobby and portfolio piece to get hired by magazines. She didn’t go into it with the intention of building a business or making money from it. Fast forward eight years and s</span><span style= "font-weight: 400;">he’s been recognized everywhere from the New York Times to People StyleWatch as a top lifestyle expert, and is known for curating platforms for multicultural women with an emphasis on self-empowerment. Christina has been heralded as a “30 Under 30 Style Maven​” by HelloBeautiful.com, a “Top 40 Style Blogger​” by Essence Magazine, a Black Enterprise Magazine “Blogger Month​” Honoree, and a Wharton Magazine “Social Media Watch List​” Honoree.</span></p> <p><span style="font-weight: 400;">On this episode, Christina shares:</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">The planning she did before leaving her full time job</span></li> </ul> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">How you can make money from blogging in the current landscape (all the revenue streams she pursues)</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How NEW bloggers can approach sponsored opportunities</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The difference between popularity and INFLUENCE</spa