Ep 26: How to Start an eCommerce Empire with less than $100 (Arsha Jones of Tees in the Trap)

<p><span style="font-weight: 400;">Today’s guest is Arsha Jones, a serial entrepreneur and an emerging leader in the ecommerce industry. She has built multiple, highly profitable brands, with revenues approaching nearly a half million dollars in less than two years .As we speak, she is currently operating and managing Capital City Co, keeping you fly through the Tees in the Trap brand, building iOS apps for Apps By The Pound, all while running the design blog (and Facebook Group!), Brand Build Sell.</span></p> <p><span style="font-weight: 400;"><br /></span><span style= "font-weight: 400;">Her first venture, co-founded with her husband is Capital City Co, produces a Washington, DC area wing sauce called mambo sauce - a local staple. Her second company is Tees in the Trap, which is a lifestyle brand inspired by pop culture and infused with black girl magic.</span></p> <div> </div> <p><strong>On today’s episode, Arsha shares:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">How she started the Capital City Co Mambo sauce in her kitchen and ended up on the front page of the Washington Post</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How she launched her first t-shirt shop with no shirts and no supplies</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How haters reporting and shutting down her Etsy shop gave her the motivation to launch her own ecommerce site</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why you should test and validate your ideas before spending a lot of money on branding and inventory</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Her number one secret to Facebook marketing</span></li> </ul> <div> </div> <p><span style="font-weight: 400;">Listen on</span> <a href= "http://SideHustlePro.co/Podcast"><span style= "font-weight: 400;">iTunes</span></a><span style= "font-weight: 400;">,</span> <a href= "https://soundcloud.com/sidehustlepro"><span style= "font-weight