Ep 220 Satyam Kantamneni on UXReactor, the UXD Playbook, and Engineering an Experience

<p>Satyam founded UXReactor in 2014 together with his brother, Prasad. Under his leadership, UXReactor has become the fastest growing specialized experience design firm in the USA, with a team of 60+ employees spread over three continents.</p> <p>Before starting his entrepreneurial journey, Satyam served as Managing Director of Product Design at Citrix in San Francisco, where he played a crucial role in growing the product design team from four members to over 100+ practitioners.</p> <p>Satyam was instrumental in building PayPal’s Global Design Center in India while leading a design team in Silicon Valley. We explore an in-depth conversation of modern UX, the myths of UI and UX, plus the first principles of design and its impact on usability and business success.</p> <p>Check out the UXD Playbook here: <a href='https://uxdplaybook.com/'>https://uxdplaybook.com/ </a></p> <p>Find out more about UXReactor here: https://uxreactor.com</p> <p>This episode is brought to you by <a href='https://vee.am/DiscoPosse'>Veeam Software</a> and the <a href='https://velocityclosing.com/'>4-Step Guide to Delivering Extraordinary Software Demos that Win Deals</a> and <a href='https://diabolicalcoffee.com/?utm_source=discoposse&utm_medium=podcast&utm_campaign=podcast_promo'>Diabolical Coffee</a> plus the <a href='https://track.fiverr.com/visit/?bta=251452&brand=fiverrcpa'>great folks over at Fiverr</a>! </p>