Ep. 118: Understanding Player Needs and Localization

<p>Joakim Hoglund, Head of Studio at Fun Rock, shares insights on designing games for a target audience and the importance of understanding user needs. This episode doesn't disappoint. Tom and Joakim talk about:</p><ul> <li>Designing games for a target audience and understanding player needs</li> <li>Challenges of creating games for a region you aren't familiar with</li> <li>Fun Rock's solution of hiring a team that understands the culture and audience</li> <li>Benefits and drawbacks of creating separate servers for different regions</li> <li>Role of player-driven decisions in game design</li> <li>Emphasis on the importance of localization and being immersed in the culture of the target audience when designing games</li> </ul><p><br></p>