EP 107 How Good Copy Can Get You Great Clients with Alex Cattoni

The financial industry doesn’t talk a lot about messaging and the importance of copywriting, but understanding how to incorporate good copy into your marketing will determine whether you attract the right prospects, the wrong prospects, or not enough prospects. And yes, you can use good copy, even if you have strict compliance.  You may not be able to hack the YouTube algorithm and grow your platform, like Alex Cattoni did, but you can use these principles to make growing your business easier and much more fun.  In this exciting episode, I interview “Marketer Of The Year,” Alex Cattoni, a successful entrepreneur who grew her YouTube subscribers to 200K and built a multiple 7-figure business. Alex shares her expertise on writing compelling copy in a unique way that showcases your values and attracts clients who share those values. Listen to our episode to hear us talk about:  How your marketing can allow your true personality to shine through Why people are putting their money where their values are — and how that can help you succeed How you can create valuable “assets” outside of the traditional products you offer — and “become” the product people want How strategic marketing can hammer in the message that the financial future IS female, so more women come looking for your help Connect with Alex Cattoni Website: https://www.alexcattoni.com Facebook: https://www.facebook.com/AlexCattoni/ LinkedIn: https://www.linkedin.com/in/alexcattoni/?originalSubdomain=ca Twitter: https://twitter.com/alexcattoni Instagram: https://www.instagram.com/copyposse/ Connect with Robyn Crane Website: https://robyncrane.com/ Facebook: https://www.facebook.com/bizgrowth4women/ LinkedIn: https://www.linkedin.com/company/robyn-crane-inc./ YouTube: https://www.youtube.com/c/RobynCrane Instagram: https://www.instagram.com/robyncrane/?hl=en Learn more about your ad choices. Visit megaphone.fm/adchoices