Entrepreneurship is multilingual

While we can study the fundamentals of entrepreneurship, successful opportunities demand real-world risks outside the walls of academia. <p>Renato Beninatto is the co-author of <em>The General Theory of the Translation Company</em> and the co-founder and advisor at Nimdzi Insights, a think-tank and consulting company that focuses on growth strategies for localization leaders. In episode #20 of Campus 10178, the ESMT Berlin podcast, Beninatto shares keen insights from his entrepreneurial journey in the translation/localization sector and offers students of entrepreneurship non-academic lessons for making their own startup dreams come true.</p> <p>“Do what you love … <strong>and learn accounting</strong>. Accounting is the language of business. The difference between a doctor and a doctor who knows accounting is that the doctor who knows accounting owns the hospital.” – Renato Beninatto, Nimdzi Insights</p> <p><strong>Guest info</strong></p> <p>Renato Beninatto<br /> Nimdzi Insights<br /> https://www.nimdzi.com/<br /> E-Mail: <a href="mailto:info@nimdzi.com">info@nimdzi.com</a><br /> LinkedIn: <a href= "https://www.linkedin.com/in/renatob">https://www.linkedin.com/in/renatob</a><br /> Twitter: @renatobeninatto</p> <p><strong>About Campus 10178</strong></p> <p>Campus 10178 is Germany’s #1 podcast on the business research behind business practice. Brought to you each month by ESMT Berlin, the 45-minute show brings together top scholars, executives, and policymakers to discuss today’s hottest topics in leadership, innovation, and analytics. Campus 10178 – where education meets business.</p>