Email Marketing: Chad S White author of 'Email Marketing Rules'

<p>Very exciting to open our show with Chad S White the best selling author of 'Email Marketing Rules: Checklists, Frameworks, and 150 best Practices for Business Success'.</p><p>We get into:</p><ul><li>metrics, goals, benchmarking</li><li>managing inactive email addresses</li><li>email list growth</li></ul><br/><p>Plus he shares his email marketing insider tips!</p><p>Episode sponsored by <a href="https://www.klaviyo.com/?utm_source=podcast&amp;utm_medium=referral&amp;utm_campaign=masterplan" rel="noopener noreferrer" target="_blank">Klaviyo</a></p><p><p class="tdfocus-1670866726767">Find everything Keep Optimising at <a href="https://KeepOptimising.com" rel="noopener noreferrer" target="_blank">KeepOptimising.com</a></p> </p>