EKASINOMICS: You don’t need funding and connections to start a business.

Musi Atchar, an atchar business started by Modikoe Musi, launched in 2020 during the pandemic as nothing more than an Instagram challenge. Today Musi supplies his spicy product almost all over South Africa and runs a six-figure small business. <a href="https://kaya959.co.za">Kaya 959</a>