E122: Douglas Franklin - Deliver a Better Customer Experience With Personalised Packaging At The Point of Unboxing With Penny Black

<p>Douglas Franklin is the Founder and Chief Executive Officer at Penny Black, a company that connects customers and brands at the point of unboxing. They create memorable moments that build customer loyalty with eCommerce stores such as Paul Valentine. </p> <p>In this podcast, Douglas shares how companies can deliver a better customer experience with personalised packaging, the mission behind Penny Black and what companies are doing wrong. He shares his top tips for getting customers to share the unboxing experience. </p> <p>Find out how to use a loyalty scheme to improve the packaging experience to influence your customers and what brands have had a successful experience with Penny Black!</p> <p><br /></p> <p><br /></p>