Doubling Revenue and Cutting CPL in Half | Case Study

<p>How much would you pay for a strategy that could double your revenue and increase your booked calls by 230%, all in 3 months?&nbsp;</p><p>On today's episode, Ralph breaks down a recent case study where they helped a client increase their booked calls by 230%, drop the cost per booked call by 54%, and increase their revenue by 107%, all in less than 3 months. This exact framework is what they use at Tier 11 to help businesses scale and grow through customer acquisition and enhancing a client’s long-term value.</p><p>Tune in to hear Ralph share exactly what they did, the changes they made, and practical tips you can implement immediately to improve your marketing message.</p><p>IN THIS EPISODE, YOU'LL LEARN:&nbsp;</p><ul><li>The customer acquisition amplification framework</li><li>How to fix your messaging with the Creative Lab&nbsp;</li><li>Analyze your ads for performance and results</li><li>The role of emotion in advertising</li><li>What is conversion architecture?</li><li>Why value-first marketing is so effective&nbsp;</li><li>How to align your ads with your marketing funnel</li></ul><br/><p><strong>Links and Resources:</strong></p><ul><li><a href="https://www.amazon.com.au/Breakthrough-Advertising-Eugene-M-Schwartz/dp/0887232981" rel="noopener noreferrer" target="_blank">Breakthrough Advertising</a> by Eugene M. Schwartz</li><li><a href="https://tiereleven.com/" rel="noopener noreferrer" target="_blank">Tier 11</a></li><li><a href="https://docs.google.com/forms/d/e/1FAIpQLSckM3KvhZMagQN6SbG1GMzJt9mzcemoGMIeL1XztQGWNTleXQ/viewform" rel="noopener noreferrer" target="_blank">Perpetual Traffic Survey</a></li><li><a href="https://perpetualtraffic.com/" rel="noopener noreferrer" target="_blank">Perpetual Traffic Website</a></li><li>Follow <a href="https://twitter.com/perpetualtraf" rel="noopener noreferrer" target="_blank">Perpetual Traffic on Twitter</a></li><li>Connect with <a href="https://twitter.com/ralphhb" rel="noopener noreferrer" target="_blank">Ralph</a> and <a href="https://twitter.com/kasimaslam" rel=