Does Podcast Advertising Actually Work? | Ep. #977

Nomzy Stholly

4 min

Investing & Markets

Description

In episode #977, we discuss if podcast advertising actually works. Tune in to here if this method of marketing is a good idea. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href= "https://docs.google.com/forms/d/e/1FAIpQLSegKGoOGZ2CfPUZjPMAMSWD_lBVKSSRym1HP57fQJV67oAwEw/viewform"> here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Does Podcast Advertising Actually Work?</li> <li>[00:35] <a href= "https://www.meundies.com/">MeUndies</a> advertises on podcasts. They make $75 Million a year.</li> <li>[00:48] They spent a third of their marketing budget on podcast advertising.</li> <li>[01:10] Eric thinks this is “stupid”.</li> <li>[01:40] Once you start advertising overly consistently, the message becomes lost on people.</li> <li>[02:15] People reach out wanting to advertise with us all the time.</li> <li>[02:40] It is estimated that Joe Rogan makes a killing with the ads on his podcast.</li> <li>[03:05] Knowing the audience is key.</li> <li>[03:15] It has to be the right product for the right people.</li> <li>[03:20] That’s it for today!</li> <li>[03:29] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles this

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Episodes

Does Podcast Advertising Actually Work? | Ep. #977

Nomzy Stholly

4:34