Does Influencer Marketing Really Work? | Ep. #935

Nomzy Stholly

7 min•0 plays•0 favorites

Investing & Markets

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In episode #935, we discuss how influencer marketing really works. Tune in to hear how you can make influencer marketing work for you. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress <a href= "http://marketingschool.io/stats/">here</a>! TIME-STAMPED SHOW NOTES: <ul> <li>[00:27] Today’s Topic: Does Influencer Marketing Really Work?</li> <li>[00:35] Neil has used tons of influencer marketing.</li> <li>[01:02] Chinese influencers are killing the game and making a lot of money.</li> <li>[01:20] There isn’t a lot of good monetization through Instagram.</li> <li>[01:33] The US is behind China in influencer marketing.</li> <li>[01:52] It worked well at first, but now more people are doing and are charging a lot more.</li> <li>[02:40] The amount being spent on campaigns ends up being less than you spend, which is not a good use of marketing funds.</li> <li>[03:06] Try to find micro-influencers to get a better ROI.</li> <li>[04:10] Eric reads an article about the Chinese influencer market.</li> <li>[05:22] The US is better at B2B marketing.</li> <li>[05:45] Go to <a href= "https://influence.co/">Influence.co</a> to find niche inf

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