Digital Marketing Certified - CHAPTER 2 - The Person(s)

<p><span style="font-weight: 400;">Exactly who are you trying to serve leveraging digital marketing?  I know you want to make more money.  But where is this money coming from?</span></p> <p><a href= "https://myempirepro.com/digital-marketing-certified-chapter-2-the-persons-target-audiences/"> --> READ THE BLOG POST HERE</a><br /> <a href= "https://myempirepro.com/digital-marketing-certified-chapter-2-the-persons-target-audiences/"> https://myempirepro.com/digital-marketing-certified-chapter-2-the-persons-target-audiences/</a></p> <p><a href="https://youtu.be/RNQfkWtdyAA">--> WATCH VIDEO VERSION HERE</a></p> <p><a href= "https://youtu.be/RNQfkWtdyAA">https://youtu.be/RNQfkWtdyAA</a></p> <p> </p> <p><span style="font-weight: 400;">Money comes from only one place.  It doesn’t fall from the sky.  We do not pluck it from a tree.  It comes from other people.  The money you are going to make comes from other people right?</span></p> <p><span style="font-weight: 400;">In the previous chapter we talked about setting goals; smart goals to be precise.  We also talked about why the desire to help someone is not enough to run a successful digital marketing campaign.  </span></p> <p><span style="font-weight: 400;">It definitely is not enough to “want” to be an entrepreneur. I also want to be Elon Musk within the next 24 hours.  It’s highly unlikely that’s going to happen right?</span></p> <p><span style="font-weight: 400;">So the  act of “wanting something” is not enough, you will increase your chances of success when you set specific, meaningful, measurable and achievable goals.</span></p> <p><span style="font-weight: 400;">We also talked about the differences between setting goals at micro and macro levels of the experience for your prospects, customers, clients, partners and whatever your audience is. </span></p> <p><span style="font-weight: 400;">And I gave you actionable steps and real life examples of goal statements. That exercise was necessary because it represents the foundation of your journey in your digital marketi