DEMYSTIFYING MATTERS to Amber Mac

<p>Early in her broadcasting career, Amber Mac identified an unmet need. Technology was one of, if not the central force of change in society; it was often complex, making choices and applications difficult, and people would respond to someone who could help them demystify it. </p> <p>Amber dared to leave a promising broadcasting career as a 'hired hand' to talk tech, to create her own media platform where she had full editorial and publishing control. Her courage continues to pay off. Amber is a best-selling author, a sought-after speaker and an interviewer; her content is viewed all over the world. In this chat, Amber shares her back story and what it takes to own a lane and drive a business forward. </p> <p>Alecia Aquino joins me from RBC to discuss their support of women-led businesses in Canada.</p> <p> </p> <p>#women #womenentrepreneurs #technology #chatterthatmatters #podcast</p>