Deep Dive: The rising ‘buy now, pay later’ trend

<p>Towards the end of 2020, a number of “buy now, pay later” (BNPL) startups started ramping up their marketing, plastering ads across malls, train stations, and even social media platforms.</p> <p>What led to the rise of this new payment method? And is BNPL here to stay?</p> <p>On this episode of <em>Deep Dive</em>, <em>Tech in Asia</em> journalists Melissa Goh and Putra Muskita discuss the growing popularity of BNPL, the potential risks it poses to consumers and businesses, and what it could become in the future.</p> <p><span style="font-weight: 400;">More information on today's episode here: <a href= "https://www.techinasia.com/deep-dive-rising-buy-pay-trend">https://www.techinasia.com/deep-dive-rising-buy-pay-trend</a> </span></p> <p><strong>Featured reporter:</strong></p> <ul> <li><a href="https://www.techinasia.com/profile/melissa-goh" target="_blank" rel="noopener">Melissa Goh</a><span style= "font-weight: 400;">, a</span> <em><span style= "font-weight: 400;">Tech in Asia</span></em> <span style= "font-weight: 400;">journalist based in Singapore</span></li> <li><a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href="https://www.techinasia.com/profile/pmuskita" target="_blank" rel="noopener">Putra Muskita</a><span style="font-weight: 400;">, a</span> <em style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;"> Tech in Asia</em><span style="font-weight: 400;"> reporter based in Jakarta, Indonesia</span></li> </ul> <p><strong>Essential reading:</strong></p> <ul> <li><a href= "https://www.techinasia.com/explains-kredivos-akulakus-fast-rise-500m-club" target="_blank" rel="noopener">Explaining the fast rise of Kredivo, Akulaku, and Oriente to the $500m club</a></li> <li><a style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;" href="h