Dealer's ad con

<p><strong><span style="font-size: 14pt;">Deciphering dealer advertising</span></strong></p> <p><span style="font-size: 12pt;">Not so smart car end</span></p> <p><span style="font-size: 12pt;">Test drive or wait</span></p> <p><span style="font-size: 12pt;">Bait and missing</span></p> <p><span style="font-size: 12pt;">Switching stories</span></p> <p><span style="font-size: 12pt;">Ridiculous trade values</span></p> <p><span style="font-size: 12pt;">No matter what you owe</span></p> <p><span style="font-size: 12pt;">Multiple rebates</span></p> <p><span style="font-size: 12pt;">Employee pricing, means what?</span></p> <p><span style="font-size: 12pt;">Disclosures</span></p> <p><span style="font-size: 12pt;">Plus everything</span></p> <p><span style="font-size: 12pt;">Radio, newspaper, magazines, TV, social media, other internet</span></p> <p><span style="font-size: 12pt;">FTC will help eventually</span></p> <p><span style="font-size: 12pt;">Not a single number matters</span></p> <p><span style="font-size: 12pt;">A dealer’s ads uncover their ethical character</span></p>