Creating Superfans with Brittany Hodak

<p>In this episode, Brittany talks about her experience as an accidental entrepreneur, building and scaling her company to eight figures before exiting, appearing on Shark Tank, and her role as chief experience officer at Experience.com. She emphasizes the importance of customer experience and earned growth rate for founders. She advises them to focus on hiring the right people and defining the experience of working with the brand. We also discuss Brittany's new book, "Creating Super Fans," and the writing and promotion process, and much more!</p>