Creating a winning strategy with 5 key questions

<p>In this podcast Alan and Bhairav talk with Mark Farrar-Brown from <a href="https://www.fittolead.net/" rel="noopener noreferrer" target="_blank">Fit to Lead</a></p><p>Mark is a coach to CEOs of scaling businesses and in this podcast he shares a number of insights with us from the world of entrepreneurship, most notably the 5 questions you need to answer as a start-up founder in order to create a winning strategy</p><p>As you can expect, this episode, like all others goes off topic and the team talk about purpose - hasn't it always been a thing, don't all business leaders have a purpose</p><p>We also talk about how the new generation coming through values much more than just money and the purpose needs to be something meaningful</p><p>In addition to this Mark gives his insights into an investor and what the common mistakes founders make when they pitch to him - hint, its all about the finances</p><p>We end this episode on a somewhat positive note in that the VCs are now back to doing due diligence and funding businesses that have as solid basis</p>