Creating a Personal Brand that Connects with Your Audience

<p><strong>Your brand is not what your website looks like or your logo, fonts, or colors. Your brand is your brand values. It's who you are. It's what you bring to the table.</strong> <span style= "font-weight: 400;">Your brand is defined by the connections that you make and the feelings that you evoke in others. Truly developing your brand takes a lot of reflection and could also require some pivoting. In today’s episode we’re keeping it short and sweet, but full of great tips on developing an impactful brand. </span></p> <p> </p> <p><strong>In this episode, we cover:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Personal branding beyond your logo and colors - defining your brand values</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Figuring out your unique value propositions (or branding qualities)</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Getting an outside perspective to find clarity </span></li> </ul> <p> </p> <p><em><span style="font-weight: 400;">“I want you to become the person that people need to follow because you're enriching their lives. You're adding to their life and you are creating value unlike any thing else, and that my friend will be your brand, the colors, the vibe, the logo, all of that.” - Dana</span></em></p> <p> </p> <p><strong>Links mentioned: </strong></p> <ul> <li><span style="font-weight: 400;">Dana’s Instagram:</span> <a href="https://www.instagram.com/dana.coaching/"><span style= "font-weight: 400;">@dana.coaching</span></a></li> <li><span style="font-weight: 400;">Dana’s Website:</span> <a href= "https://www.danabowling.com/"><span style= "font-weight: 400;">danabowling.com</span></a></li> <li><span style="font-weight: 400;">Content That Converts</span> <a href= "https://danabowling.kartra.com/page/Captions-That-Convert"><span style="font-weight: 400;"> Freebie</span></a></li> </ul> <p> </p> <p><span style="font-weight: 400;">Don’t forget to si