Creating a More Comfortable World for All featuring Deanna Bratter from Crocs
Creating a More Comfortable World for All featuring Deanna Bratter from Crocs

Creating a More Comfortable World for All featuring Deanna Bratter from Crocs

Awa Trawally

44 min
Business & Finance
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Description

<p>Environmental, social, and governance (ESG) programs are transforming how companies and industries operate, helping them balance short-term business targets with the desire to contribute to bigger picture good. For consumer-facing companies, the challenge is even greater because they need to be bold and hold themselves accountable without diminishing the overall consumer experience.</p><p>As Vice President of Global Head of Sustainability &amp; ESG at Crocs, Deanna Bratter is responsible for helping the company meet its aggressive social and environmental commitments. She and her team are proving that it is possible to deliver a unique product with a high-quality customer experience in a world-conscious way… while also running a profitable business.</p><p>In this interview, Deanna speaks with co-hosts Scott Luton and Karin Bursa about how Crocs’ ESG initiatives are intertwined with their growth strategies:</p><p>• The surprising similarities that exist between the natural food industry and the fashion industry – especially where sustainability is concerned</p><p>• How the team at Crocs defines their ESG vision and how they are working to operationalize that consistently across their operation</p><p>• Why suppliers and supply chains are critical to turning sustainability goals into measurable impact</p><p>Additional Links &amp; Resources:</p><p>Learn more about Supply Chain Now: <a href="https://supplychainnow.com" rel="noopener noreferrer" target="_blank">https://supplychainnow.com</a></p><p>Check out our new Supply Chain Now Media Kit: <a href="https://bit.ly/3zKRLyL" rel="noopener noreferrer" target="_blank">https://bit.ly/3zKRLyL</a></p><p>Subscribe to Supply Chain Now and all other Supply Chain Now programs:<a href="https://supplychainnow.com/subscribe" rel="noopener noreferrer" target="_blank"> https://supplychainnow.com/subscribe</a></p><p>Leveraging Logistics and Supply Chain for Ukraine: <a href="https://vectorgl.com/stand-with-ukraine/" rel="noopener noreferrer" target="_blank">https://vectorgl.com/st

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Creating a More Comfortable World for All featuring Deanna Bratter from Crocs - Listen Free | WowFM