Creating a Communications Plan For Your Business

<p>Do you think strategic communications planning is for a massive company with a huge budget and either an inhouse PR person or an agency on standby? I gotta tell you, assuming you aren’t connected with illegal or highly dangerous goods and services, with thoughtful planning and some help, <em>you've got this</em>.</p><br><p><em>But why do I need a communications plan</em>, I hear you ask. <em>And how do I even get started? Is this something that is going to eat my soul and laugh back at me through every Instagram post I make?</em></p><br><p>This podcast walks you through how a communications plan is going to make your life so much more strategic - once you've mapped out your plans, you follow your steps all the way to meeting your goals.</p><br><p>Key Points:</p><ul><li><strong>Getting Geeky With It:</strong> The Value of a Communications Plan (<em>2:26</em>)</li><li><strong>Mission Vision &amp; Value Statements:</strong> MVV for Short (<em>3:00</em>)</li><li><strong>Why Create an MVV</strong> (<em>5:06</em>)</li><li><strong>What I Mean by a Communications Plan:</strong> What it Means for Your Business (<em>6:19</em>)</li><li><strong>A Good Relationship </strong>(<em>8:09</em>)</li><li><strong>MVV &amp; Messaging </strong>(<em>8:45</em>)</li><li><strong>Nuts &amp; Bolts of How </strong>(<em>9:13</em>)</li><li><strong>Does Order Matter? </strong>(<em>10:03</em>)</li><li><strong>A Mechanism in Action:</strong> <a href="https://www.instagram.com/janiceefogarty/?hl=en" rel="noopener noreferrer" target="_blank">Instagram</a> (<em>10:36</em>)</li><li><strong>Bringing it all Together</strong> (<em>11:14</em>)</li><li><strong>Living Documents </strong>(<em>12:01</em>)</li></ul><p><br></p><p>Also mentioned:</p><ul><li><strong>You need your copy of&nbsp;</strong><a href="https://thoughtful-motivator-427.ck.page/65dd2ed0f7" rel="noopener noreferrer" target="_blank"><strong>Post with Purpose &amp; Personality</strong></a><strong>!&nbsp;</strong>A free guide to answer your question "what do I post about?!" These five prompt