Craig Dubitsky / Hello

<p>In our latest episode of Brands in Action, we feature one of the smartest, most brand-literate people you'll hear in the marketing-o-sphere these days, Craig Dubitsky. Join us as he talks about founding Hello Products, a company that is taking the personal care category by storm.</p><p><strong>00:18</strong> - Craig Introduction</p><p><strong>01:17</strong> - Craig's background isn't the usual way up  </p><p><strong>08:31</strong> - What problem is Hello trying to solve</p><p><strong>16:32</strong> - Craig speaks about the Colgate Acquisition, is this good or bad?</p><p><strong>23:12</strong> - Colgate and covid</p><p><strong>27:01</strong> - Something they learned along the way</p><p><strong>30:30</strong> - How Homework is the best way to find new employees.</p><p><strong>32:59</strong> - What is a brand</p><p><strong>38:38</strong> - The brand in one word</p><p><strong>40:15</strong> - If Hello was a cocktail what would it be?</p><p> </p><p><a href="https://www.hello-products.com">https://www.hello-products.com</a></p><p><a href="https://www.instagram.com/helloproducts/"><strong>https://www.instagram.com/helloproducts/</strong></a></p><p><a href="https://twitter.com/helloproducts"><strong>https://twitter.com/helloproducts</strong></a></p><p><a href="https://www.facebook.com/HelloProducts"><strong>https://www.facebook.com/HelloProducts</strong></a></p><p><a href="https://www.pinterest.com/helloproducts/_created/"><strong>https://www.pinterest.com/helloproducts/_created/</strong></a><strong> </strong></p>