Cracking the Content Code: How to Create Quality Content at Scale with Nick Jordan [Ep.125]

<p><span style="font-weight: 400;">It’s easy to get lost in the complexities and nuances of SEO. But what if, instead of spreading yourself thin by focusing on backlinks, page speed, and endless technicalities, you focused solely on content?</span></p> <p><span style="font-weight: 400;">To many, this may sound like a recipe for disaster. But Nick Jordan, the founder of Content Distribution, has proven that a content-first approach can achieve successful, repeatable results. </span><span style= "font-weight: 400;">According to Nick,</span></p> <blockquote> <p><span style="font-weight: 400;">“</span><em><span style= "font-weight: 400;">If you want more results, the number one thing you need to do is just publish more content. Publish better content than your competition and focus a hundred percent of your attention on that.”</span></em></p> </blockquote> <p><span style="font-weight: 400;">To prove his point, Nick built a framework that allowed him to take several projects from zero to a hundred thousand organics a month without building backlinks or doing any technical tweaking. Now, Nick and his team produce hundreds of pieces of content every month without sacrificing quality.</span></p> <p><span style="font-weight: 400;">In this episode, Nick discusses why he believes content is king, and walks us through the carefully thought-out systems he has put in place to allow him to produce such large volumes of content. </span><span style= "font-weight: 400;">Nick explains,</span></p> <blockquote> <p><span style="font-weight: 400;">“</span><em><span style= "font-weight: 400;">You need two things to scale high-quality content velocity. First, you need people who care. The only way you can publish hundreds of articles every month that are really good and consistently better than the competition is if the folks who are writing and editing the content are passionate about what they do. </span></em></p> <p><em><span style="font-weight: 400;">The next thing you need is documentation to hold people accountable. If you want som