Conversations With Her: Sabinna Rachimova of SABINNA

<p>Phadria Prendergast talks with Sabinna Rachimova, the forward-thinking designer and founder of her namesake, brand SABINNA. The female-led label is well known for its signature handcraft details, strong silhouettes and vibrant colour palettes. </p> <p><br></p> <p>Rachimova also lectures at leading university, the University of the Arts London, where she teaches the next generation of fashion leaders. </p> <p><br></p> <p>This week, we discuss whether sustainability is the new bandwagon, many brands are now claiming to have jumped on and what it takes to go the distance in any industry.</p>