Coaching & Academy Q&A #378

<div>Matt & CJ Gotcher answer your questions about the Academy and coaching, including when you should fire a client, how Matt's coaching practice has changed, the PBC process, and how to know if coaching is NOT right for you. <br /> <br /> CJ Gotcher is a staff coach for Barbell Logic and the Academy Director. <br /> <br /> 0:00 Introduction<br /> <br /></div> <div>1:57 Firing a Client<br /> As a coach--or really anyone in the service industry--you will eventually come across a client who you no longer wish to serve. Often, this comes from repeatedly crossing boundaries. Often the coach is not a good fit for that person--it doesn't mean that the client is a bad person.<br /> How could I do this better? Often, that client needs a different coach who can better serve them. This is a great aspect of Barbell Logic, that we can usually find a different coach to better serve that client. <br /> Occasionally, a client may habitually cross boundaries--the term "malevolent" pops up--and you should not feel like you need to protect yourself from the client. That is a sign you might need to fire a client. <br /> <br /> 7:02 How Has Matt's Coaching Practice Changed?<br /> We've moved from strength at all costs to strength as a tool to improve quality of life. There are other things important beyond strength training. We still value barbells and think barbells are a fantastic tool to improve quality of life.<br /> What is the client life-cycle? Matt has hit big squat and deadlift PRs, but he's okay with the idea that he never will again. He recognizes the sacrifices it would take to hit another PR, and he doesn't want to make them. <br /> <br /> 11:32 Credibility in Coaching - Clients' Wants vs Needs<br /> Have to realize that a new client has not necessarily bought in fully to your training paradigm, that you have to build credibility. For whatever reason, they've come to you, but you were likely one of multiple options. <br /> What really matters--to you and the client? For example, if the client wants to compete in powerl