CBP 132: Finding Fulfillment and a Fully Booked Schedule in a Cash-Based Practice—with Valerie Schwalbe

<p><span style="font-weight: 400;">During PT school, Valerie Schwalbe discovered she had a passion for pelvic physical therapy. So right after graduation, she started a pelvic health program in an outpatient orthopedic clinic and ran it for 2 years. Over time, she realized her dream of a standalone, dedicated pelvic health clinic where patients could be completely comfortable wasn’t really possible within the insurance-based business model.</span></p> <p><span style="font-weight: 400;">Valerie began listening to this podcast and joined my</span> <a href= "https://drjarodcarter.com/mastermind"><span style= "font-weight: 400;">Cash-Practice Mastermind</span></a> <span style="font-weight: 400;">group so she could learn what to do in order to get a new practice off to a strong start. Two years ago, all that preparation was put to good use when she finally opened her own private-pay pelvic health practice. Incredibly, her new clinic was 75% booked within just 3 months! Despite all the craziness of 2020, Valerie’s practice continues to grow, and she utilized my</span> <a href= "https://drjarodcarter.com/automated-hiring"><span style= "font-weight: 400;">Automated Hiring system</span></a> <span style= "font-weight: 400;">to hire her first physical therapist as well as admin support.</span></p> <p><span style="font-weight: 400;">In this interview, she shares the story of how she got started, what worked and what didn’t, and details on pricing, HR, marketing, and office space rental (and pitfalls to look out for).</span></p> <p><span style="font-weight: 400;">Check out our</span> <a href= "http://automatedhiring.com/"><span style= "font-weight: 400;">Automated Talent Attraction and Hiring System</span></a></p>