Can Your Agency Grow Effectively with a Team of Contractors?

<p>Agency life has always been very dynamic but now more than ever. Today's agency employees have different needs in order to have a work-life balance. Many don't want or need traditional office hours and prefer to work as contractors. Have you ever wondered how to adapt your agency to fit those changing needs? Are you interested in strategies to transform your team? A team full of contractors is a great way to decrease overhead and increase your profits.</p> <p>In this episode, we'll cover:</p> <ul> <li>What is the "upside-down" approach to recruiting agency talent?</li> <li>Can an agency be successful with a team full of contractors?</li> <li>How you can keep your employees focused.</li> </ul> <p>Today I chatted with Scott Gillum, the founder of <a href= "https://carbondesign.co/">Carbon Design</a>, a marketing services organization. He is also its sole employee. Carbon Design has adapted its agency's services to meet the changing needs of today's economy and today's professionals in a way that provides them with efficiency and positive growth. He's here to share the way his employment strategy reduces overhead, improves function, and leads to greater degrees of team loyalty.</p> <h2>What is the "Upside Down" Approach to Recruiting Agency Talent?</h2> <p>Scott is proud of the "upside-down" approach he has had for finding potential employees. He started by looking for the <a href= "https://jasonswenk.com/keep-best-agency-talent/">top talent</a> and hiring them, then built his agency and service offering around their skillset. Instead of filling a specific role at the agency, he hired the right person and then created the job for them.</p> <p>He when he started, he wasn't just looking for traditional employees.</p> <p>When Scott's wife was looking to re-enter the workforce, they discovered major challenges--and she wasn't the only one struggling. Today, many people are eager to be stay-at-home workers. They're freelancers. They're people with small children or people working as caregivers for elderly parents. The