Cail & Company LIVE with Dr. Aaron Ahuvia

On today's episode of, "Cail & Company LIVE," we welcome Dr. Aaron Ahuvia. Aaron has been listed as one of the top 20 most influential scientists studying consumer behavior, out of thousands US researchers working on related topics. He joins us to talk about his study entitled, "I Love It! Towards a Unifying Theory of Love Across Diverse Love Objects."