BYP 245: How To Use YouTube To Generate Leads with PJ Taei

<p class="p1"><span class="s1">PJ Taei is the owner and founder of Uscreen, a subscription-based video-distribution and monetization platform. There are over 5,000 personal brands and businesses selling their videos online with Uscreen. Video isn’t the only strategy to use to market your business but is becoming an increasingly popular one. I wanted to delve into it with PJ because he has the behind the scenes look at what people like us are doing. It’s incumbent on us to make our content as easy to consume as possible. If you’re looking for a way to do so, tune in.</span></p> <p class="p1"> </p> <p class="p1"><span class="s1">In the episode, we talk about:</span></p> <p class="p1"><span class="s1">1. Where PJ sees video going in the years to come</span></p> <p class="p1"><span class="s1">2. How entrepreneurs can gain confidence in video marketing</span></p> <p class="p1"><span class="s1">3. How to connect with your audience through video</span></p> <p class="p1"><span class="s1">4. What success in a video marketing campaign looks like</span></p> <p class="p1"><span class="s1">5. How to generate leads through video and use the funnel from there</span></p> <p class="p1"><span class="s1">6. Best practice regarding the frequency of content creation</span></p> <p class="p1"><span class="s1">7. The value (or lack of value) in putting podcasts on YouTube</span></p> <p class="p1"><span class="s1">8. How to humanize your brand and build trust using video</span></p> <p class="p2"> </p> <p class="p1"><span class= "s1"><strong>Resources:</strong></span></p> <ul class="ul1"> <li class="li3"><span class="s2"><a href= "http://uscreen.tv/"><span class= "s3">Uscreen</span></a></span></li> <li class="li3"><span class="s2"><a href= "https://www.linkedin.com/company/uscreen-tv/"><span class= "s3">Uscreen on LinkedIn</span></a></span></li> <li class="li3"><span class="s2"><a href= "https://www.facebook.com/uscreentv/"><span class="s3">Uscreen on Facebook</span></a></span></li> <li class="li3"><span class="s2"><a href= "https://twitt