Building and Running a Highly Engaged Community 👥| Catherine Walker aka OG

<p>Today I’m speaking with Catherine Walker Community Manager at Xero</p> <p>In this episode, we talk about . . .</p> <ul> <li>How writing a thesis on the viability of organising information on the internet as part of her Master of Library and Information Studies was a solid foundation for her Community Managers role.</li> <li>As one of Xero’s earliest employees, realising people were deciding whether to buy Xero over social media and jumping in to respond</li> <li>What the day to day role of a community manager looks like</li> <li>Advice for accountants and bookkeepers interacting on social media</li> <li>Inspirational and funny stories of people Catherine’s met thru the community</li> <li>Diffusing situations and dealing with negative energy on social media </li> </ul> <p>Subscribe to the Accounting Apps newsletter here <a href= "http://%20HeatherSmithAU.COM">http:// HeatherSmithAU.COM</a></p>