Building a Sustainable Business with John Pabon

Sustainability is an important concept for businesses today, yet there is a lot of confusion about what it really means. People often think of sustainability as just protecting the environment, which is true to an extent. But there's more to it than that. It encompasses economic, social, and environmental aspects and involves finding ways to use resources in a way that meets the needs of current generations without compromising the ability of future generations to do the same.<br />Sustainability is an umbrella term that focuses on creating a better future, both environmentally and socially. It encompasses steps to stop climate change, reduce water and natural resource misuse, as well as ensuring human rights, labor rights, animal rights, philanthropy, and charity are observed. Professionally this type of sustainability is referred to as ESG (environmental-social-governance). It is sometimes known by its other name: Corporate Social Responsibility (CSR).<br />In this episode, John Pabon, a sustainability expert, covers the topic of sustainability and its importance for business owners. He explains why sustainability is a must-have for businesses and how to develop it in your organization.<br />Snapshot of the Key Points from the Episode:<br />[02:28] John’s journey and why he’s so passionate about sustainability.<br />[05:08] Three top tips for sustainability.<br />[09:35] The correct definition of sustainability.<br />[11:31] John’s superpower skill sets that have helped him in his journey.<br />[14:04] Why is niching down a disadvantage at times?<br />[16:39] John’s greatest fight with businesses and how he has navigated that.<br />[26:10] John’s greatest achievement in his career. His greatest challenges and how he overcame them.<br />[31:44] What does working from your happy place mean to John?<br /><br />About John Pabon: - <br />John Pabon has spent two decades in the business of saving our Earth. After leaving his role at the United Nations, John traveled the world studying the impacts of sustainability fi