Brian Crombie Radio Hour - Epi 744 - Maverick PR with Julie Rusciolelli

Brian interviews Julie Rusciolelli. Julie is President and Founder of the boutique PR firm Maverick Public Relations based in Toronto. Julie is a veteran of the PR business. Her career spans 35 years in communications and has represented thousands of clients .... from luxury appliances, health & wellness, automotive, hi-tech to consumer goods. She has also advised many charities from across Canada and counselled several Ontario Ministries in the public sector. We discuss brand reputation is a critical component of marketing, it's more than just a logo.