Brand Strategy for Startups

<p><strong>Resources:</strong></p><ul> <li><a href="https://www.goodreads.com/book/show/9128288-how-brands-grow">How Brands Grow by Byron Sharp</a></li> <li><a href="https://www.goodreads.com/book/show/641601.Ogilvy_on_Advertising">Ogilvy on Advertising by David Ogilvy</a></li> <li><a href="https://www.goodreads.com/book/show/281819.The_Wizard_of_Ads">The Wizard of Ads by Roy H. Williams</a></li> <li> <a href="https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action">How great leaders inspire action by Simon Sinek</a><p></p> </li> </ul>