Brand identity guidelines – what are they and why do you need them?

<p>I’ve just completed a set of comprehensive brand identity guidelines for a client, so with this fresh in my mind I thought we’d take a closer look at… you guessed it! Brand identity guidelines, what they are and why they’re a good investment.</p> <p>Shownotes: https://petchy.co/shownotes/003/</p> <p>Get your free brand board template here: <a href="https://petchy.co/brandboard/" target="_blank">https://petchy.co/brandboard/</a></p>