Bobby Albert - Leadership Values

<p><span style="font-weight: 400;">In today’s episode, our guest is Bobby Albert, CEO of the Values-Driven Leadership LLC. He has been in the business for a long time. This person is passionate about helping other leaders build inspiring workplace cultures through values-driven leadership and has been a CEO of an organization that was able to increase revenue 500% between 2005 and 2011 in a publicly traded company that he sold. He is the author of three books, Principled Profits, True North Business, and the most recent one called Freedom Paradox. And today, he is going to share with us how he was able to make this big businesses take place. </span></p> <p><span style="font-weight: 400;">[4:49]</span> <strong>Why should anybody listen to you?</strong></p> <p><span style="font-weight: 400;">I come beside Christian Business Leaders and I help them learn how to have clarity on what their organization stands for. I help them learn how to have an influence with their people. And I come beside them to learn how to build a culture where people thrive and profit.</span></p> <p><span style="font-weight: 400;">[5:36]</span> <strong>Where did you get the skills you work with? How did you figure it out?</strong></p> <p><span style="font-weight: 400;">It took me a long time to figure it out. I had a defining moment in 1987 when I began to see my work as a ministry and not a job. And when I did it, it just took on a life on its own. It developed into a culture which we call workdays worship ministry and it started out internally with our employees in the workplace, and then eventually expanded in to how we can minister to customers and even suppliers on an external basis.</span></p> <p><span style="font-weight: 400;">[7:07]</span> <strong>Core Values</strong></p> <p><span style="font-weight: 400;">For many years, our employees clearly knew. They often hear me talking about our purpose, our vision. And instead of a mission statement, I chose to use the term super objectives. </span></p> <p><span style="font-weight: 400;">[7:26]