Beyond Profit - Staying true to purpose with BeenThereDoneThat's Nikki Crumpton

In the 20th episode of Beyond Profit, host Ken Beaulieu catches up with Nikki Crumpton, chief strategy officer at BeenThereDoneThat, to discuss the agency’s work during the COVID-19 pandemic, the importance of staying true to your purpose in a crisis, how to drive a purpose strategy, and more.