Beyond Profit: How to Build Better Businesses

<p>This is a recording of the Virgin StartUp MeetUp that took place in November 2021. Get your tickets to our next MeetUp from <a href="virginstartup.org/events" rel="noopener noreferrer" target="_blank">virginstartup.org/events</a>.</p><br><p>--</p><br><p>To celebrate the launch of<a href="https://www.virginstartup.org" rel="noopener noreferrer" target="_blank"> Virgin StartUp </a>signing up to the <a href="https://betterbusinessact.org" rel="noopener noreferrer" target="_blank">Better Business Act</a>, our November MeetUp focussed on how we can all build better businesses and have a positive impact on society and the environment.</p><br><p>The drive towards more conscientious business has never been stronger, with consumers and investors looking for more purposeful brands to engage with. We know the world is changing, and that fundamentally, businesses need to change with it. But how?</p><br><p>The potential for creating lasting impact is great, surpassed only by the urgency to act. In this MeetUp, our guests explain how founders can start and scale businesses which go beyond greenwashing and create a purposeful yet profitable business.</p><br><p>Plus, <a href="https://www.linkedin.com/in/holly-branson/?originalSubdomain=uk" rel="noopener noreferrer" target="_blank">Holly Branson</a>, Virgin’s Chief Purpose and Vision Officer, also joins us for a Q&amp;A about purpose-led businesses and how the Better Business Act will make an impact.</p><br><p>Featuring:</p><br><p>Victoria Stoyanova, founder of the Institute of Belonging</p><p><a href="https://www.linkedin.com/in/christurne/" rel="noopener noreferrer" target="_blank">Chris Turner,</a> Campaign Director of the Better Business Act</p><p><a href="https://www.linkedin.com/in/damayanthysathianathan/" rel="noopener noreferrer" target="_blank">Dama Sathianathan</a>, Partner at Bethnal Green Ventures</p><p> </p><p>--</p><p>Virgin StartUp helps founders and future founders start and grow the businesses they’re passionate about. Our monthly MeetUp events, delivered in p